About The Circle

Who We Are

502Circle is the Official NIL Collective of the Louisville Cardinals, established to provide opportunities for UofL student-athletes to maximize their NIL based on hard-earned success.

Advisory Board Advisory Board
502 Circle Football Volunteers

It’s important for the Louisville community to have an outlet for support. 502Circle will utilize the latest technology to engage UofL athletics supporters, businesses, and charitable organizations. We’ve created a digital experience that will enhance supporters’ involvement and translate into value for everyone involved.

Marc Spiegel

When NIL became permissible in 2021, Collectives were formed by loyal supporters from most major Universities. 502Circle was created to provide the UofL community an outlet and opportunity to support its student-athletes while providing business opportunities for local, regional and national brands alike. The Circle offers fans a chance to support the student-athletes in the program in a new and exciting way.

“We want being in the ‘Circle’ to mean something special. We want to engage every supporter. We know that begins with creating a brand that people want to associate themselves with.”

Our Team

502Circle’s Athlete Advisory Board will work directly with our Business Council to support the organization, education, events, and fundraising.  Members of our team were chosen because of their alignment with 502Circle’s core beliefs of placing the student-athlete first and their advocacy in community involvement.